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News: Inter­na­tion­al Trade Fair inspires busi­ness careers

Please note: This news story may contain information that is no longer current or up to date.
Business Trade Fair 1

Business students at Nottingham College have been learning about what it takes to launch a brand internationally, by staging their very own ‘Trade Fair’ at the College.

From spe­cial­ist British cheeses to well-known beau­ty brands, and from Not­ting­ham fash­ion design­ers to pop­u­lar drinks, each group of Lev­el 3 Busi­ness stu­dents pro­mot­ed a brand by hold­ing a stand at the fair. 

They pre­pared for the event by mak­ing informed choic­es about tar­get coun­tries, and then con­sid­er­ing mar­ket­ing, logis­ti­cal, pro­duc­tion and human resources plan­ning to sup­port the venture.

Busi­ness stu­dent Sefo­ra Magure­anu was part of a team launch­ing a well-known beau­ty prod­uct into dif­fer­ent markets. 

Person smiling

In my team we chose Hong Kong and Iran as our tar­get coun­tries. We researched social adver­tis­ing, made a TV pro­gramme and designed leaflets. 

The project has expand­ed my knowl­edge and made me become more con­fi­dent about speak­ing to customers. 

 — Sefo­ra Magureanu

Zee­shan Iqbal was in the same team.

Student smiling in front of a blue board

I am hop­ing to start my own busi­ness one day, and this trade fair event is good as we’re get­ting all the infor­ma­tion we need to know about how to launch a new product. 

 — Zee­shan Iqbal

Some images from the event

Published on:
  • 24th May 2019 (2:00 PM)
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