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Key details

Apprenticeship area
Business and Accounts
Course type
Apprenticeship
Apprenticeship level
Level 3
Location
Workplace
Mode of attendance
1 tutorial per month (online) plus independent facilitated learning amounting to approximately 7 hours per week.
Start date

You can start this apprenticeship at any time.

Register your interest

Apprenticeship introduction

The broad purpose of a Multi-channel Marketer is to support customer focussed marketing activities that drive the demand for a product or service through awareness raising and/or perception building to generate results to the bottom line.

As part of the Marketing team the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.

Typical job roles include:

  • Digital communications assistant
  • Digital marketing assistant
  • Marketing administrator
  • Marketing assistant
  • Marketing communications assistant
  • Marketing junior
  • Social media assistant

Duration: 24 months

Apprenticeship information

Multi-channel Marketer - Level 3 Standard

You will need to be employed for a minimum of 30 hours per week in a relevant job but we can assist you in finding a placement.

You will also need 5 GCSEs at grades 9–4 (A*–C), including English Language and maths. Functional Skills Level 2 in English and Maths can be used as equivalent to GCSE grade 4 (C) or above. All applicants must achieve these prior to taking the End Point Assessment at the end of the apprenticeship.

Project with report

You will complete a project and write a report. You will be asked to complete a project. The title and scope must be agreed with the EPAO at the gateway. The report should be a maximum of 2500 words (with a 10% tolerance).

You will have 12 weeks to complete the project and submit the report to the EPAO.

You need to prepare and give a presentation to an independent assessor. Your presentation slides and any supporting materials should be submitted at the same time as the project output. The presentation with questions will last at least 45 minutes. The independent assessor will ask at least 6 questions about the project and presentation.

Interview underpinned by a portfolio of evidence

You will have an interview with an independent assessor. It will last at least 60 minutes. They will ask you at least 6 questions. The questions will be about certain aspects of your occupation. You need to compile a portfolio of evidence before the EPA gateway. You can use it to help answer the questions.

The EPAO will confirm where and when each assessment method will take place.

Professional recognition

  • This apprenticeship aligns with Chartered Institute of Marketing (CIM) for Affiliate
  • Please contact the professional body for more details.
  • This apprenticeship aligns with Digital Marketing Institute (DMI) for Power
  • Please contact the professional body for more details.
  • This apprenticeship aligns with Data and Marketing Association (DMA) for Individual

Select career:

Marketing and Commercial Managers

Potential Earnings

£81,805.14

Average Earnings

£45,591.00

Source: Office for National Statistics' Annual Survey of Hours and Earnings (ASHE).

Pathways

Marketing and Sales

People in these occupations conduct market research, create advertising content, sell goods, services, or property, and provide customer support.

Art, Performance and Design

People in these occupations create art and fine craftwork, produce and perform plays and motion pictures, and design graphics and other products.

Skills

Active Listening

Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Reading Comprehension

Understanding written sentences and paragraphs in work related documents.

Speaking

Talking to others to convey information effectively.

Writing

Communicating effectively in writing as appropriate for the needs of the audience.

Active Learning

Understanding the implications of new information for both current and future problem-solving and decision-making.

Economic data for careers is provided by Lightcast and also available through our Career Coach app. Job postings, employment and earnings information is represented at the regional level for the East Midlands.